Dr. Sarah Wooten
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Veterinary intelligence for pet brands that want to get it right.

Do Calming Supplements for Dogs Actually Work? A Veterinarian’s Honest Take

4/17/2026

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Nervous brown and white pitbull laying down under a chair.Photo by Mike Burke on Unsplash
If you’ve ever sat on the floor with a shaking dog during a thunderstorm, you know this feeling.

You want to help. You would try just about anything if it meant they could relax.

So you end up standing in the pet store aisle, or scrolling online, staring at calming chews, CBD oils, powders, treats… all promising the same thing.
A calmer dog. A better life.

But do they actually work?
​

Short answer is...Sometimes. And that answer tends to frustrate people, so let’s unpack it properly.

What We’re Really Talking About When We Say “Calming Supplements”

Most OTC dog calming products work by trying to nudge the nervous system in a softer direction.

Common ingredients include things like L-theanine, alpha-casozepine, melatonin, tryptophan, and herbal blends. Then there are hemp-derived products, including CBD, which get a lot of attention right now.

On paper, many of these ingredients have a reasonable mechanism. They can influence neurotransmitters, reduce excitability, or promote relaxation.
But here’s the thing no one says clearly enough.

Mechanism does not equal outcome.
​

I’ve seen dogs respond beautifully. I’ve also seen dogs take the same product and look at their owner like, “Cool snack. I'm still nervous. What’s next?”

When They Can Help

In real life, I see calming supplements help dogs who are a little “on edge,” but still reachable. We aren't talking full-blown panic. The dog who is… wound up. A bit too alert. A little quick to escalate. What vets call 'mild to moderate anxiety'. More like:
  • A dog that gets amped in the car
  • Mild separation stress
  • A little uneasiness at the vet
  • Noise sensitivity that is noticeable but not extreme

​In these cases, the right product can take the intensity from an eight down to a five. And that can be enough to make life easier for you and your dog.

​When They Usually Don’t Work

Ink drawing of a nervous terrier dog.Illustration by Riswan Ratta on Unsplash
Now let’s talk about the dogs people are really worried about. The ones that:
  • Destroy doors when left alone
  • Hurt themselves trying to escape
  • Completely shut down or spiral during storms
  • Live in a constant state of hypervigilance


That is not a supplement problem. That is a whole-system problem.

And this is where expectations get people into trouble. Because instead of building a plan with a veterinarian and/or behaviorist, they keep trying different products. New chew. New oil. New brand.

Meanwhile the dog is still struggling and as a result, you are suffering.

​Why Results Are All Over the Place

If you feel like you’ve tried something and it didn’t do much, you’re not imagining it, and there are a few real reasons for that.

First, quality varies more than people realize. Some products are thoughtfully formulated. Others are… let’s just say optimistic.

Second, dosing is often off. Under-dosing is incredibly common in OTC supplements.

Third, dogs are individuals. What works for one anxious doodle may do absolutely nothing for your shepherd mix.
​

And fourth, sometimes we’re asking the wrong tool to fix the problem.

Let's talk about some common mistakes pet parents tend to make.

Mistake #1: Giving the Supplement Too Late

Most calming supplements are not magic switches.

If you give them after your dog is already in a stress response, you are late to the party. Across the board, they tend to work better when given before a known trigger. Think an hour or two ahead of time for something like travel, vet visit, or a storm. This is different than prescription strength anxiety medication you get from your vet, which tends to work whether the dog is stressed or not.
​

I can’t tell you how many times I’ve had a client say, “It didn’t work,” and when we walk through it, the problem was that the timing was off.

Mistake #2 Treating the Wrong Thing

Sometimes, it isn't anxiety. Behaviors that we humans tend to think of as 'anxious' can also be seen with dogs that are bored, have a lack of training, or a true medical issue. 

I’ve seen dogs labeled as “anxious” who were actually under-exercised working breeds going a little stir crazy. I've also seem extremely anxious small breed dogs that turned out to have Cushing's disease, a hormonal issue.
​

A supplement won’t fix those issues. If your dog is displaying 'anxious' behaviors, it is always important to get them checked out by a veterinarian before trying anxiety supplements to make sure it isn't something else.

Mistake #3: Switching Supplements Instead of Layering Solutions

Many people will try a new supplement if the current one isn't helping. Instead of bouncing from product to product, think about layering support:
  • Environmental changes
  • Behavior training
  • Predictable routines
  • Sometimes medication
  • And yes, sometimes a supplement
By working with a veterinarian and/or behaviorist, you get the most bang for your buck and higher odds for solving the problem.

Remember:

When you stack solutions thoughtfully, you get traction.
When you swap supplements randomly, you get frustration.

What I Look for in a Calming Supplement

When somebody asks me about calming supplements, I don’t start with brands. I start with the dog.

What does the anxiety actually look like?
When does it happen? What triggers it?
How intense is it, and how quickly does the dog recover?


This information matters more than the label on any product. Then I recommend a treatment plan that includes training (behavioral modification), environmental modification if necessary, and calming tools, such as medications and supplements. 

Once we’ve got that picture, then we talk about solutions, including supplements. 
​

When I analyze a supplement here is what I want to see:

1. A clear ingredient list with listed amounts is non-negotiable. I want to see exactly what’s in the product and how much of each ingredient is included. If it says “proprietary blend,” I usually pause because transparency is key.


A lot of supplements fail because they don't have enough of the active ingredient or it isn't bioavailable (your dog can't use it). 
​

2. Secondly, I analyze quality control. I want to know that what’s on the label matches what’s in the bottle. Third-party testing is one of the easiest ways to get that reassurance.

Remember - just because something is sold over the counter does not mean it’s consistent or well regulated. A recent study of almost 30 products showed that many didn't contain what they said they contained and others were contaminated with heavy metals. Only use products that are tested by a third party for purity and ingredient concentrations - this information called a COA (Certificate of Analysis) should always be available on the product website.

3. The last piece is expectations for what the product will actually do. Before anyone buys anything, I want us aligned on what success looks like. We are not chasing a perfectly calm dog. That’s not realistic.
We’re looking for a shift. Maybe the dog settles faster. Maybe the reaction is less intense. Maybe recovery is quicker. Small, meaningful changes.

Because once you see even a little improvement, now you have something to build on.
For pet brands: this is where consumer trust is either built or lost.

If your calming supplement relies on ingredients, quality control, COAs, or expectation-setting, your marketing needs to explain those points clearly without drifting into claims your product cannot support.


👉 Request a Calming Supplement Messaging Review

So Should You Try a Calming Supplement?

For a lot of dogs, yes, it’s a reasonable place to start.

​Calming supplements are relatively easy to try, they’re generally safe when used appropriately, and for the right dog, they can make a noticeable difference. I’ve seen plenty of cases where a small shift, a dog settling a little faster, reacting a little less intensely, makes day-to-day life feel more manageable for everyone involved. I always recommend checking with your veterinarian before starting any new supplements, especially if your dog is already on medication or other supplements, is very old or young, or has any kind of medical condition.

If you work in a veterinary clinic and need a more effective way to talk through these conversations with clients, I also wrote a simple supplement conversation framework for veterinary teams.


Where I see people get stuck is when the supplement becomes the entire plan.
​
When a dog is dealing with anxiety, the most important question is not “Which product should I use?” It’s “What’s actually driving this behavior, and how severe is it?” Without that context, you’re guessing. And guessing tends to look like trying one product after another, hoping something finally clicks.

That’s where working with your veterinarian really matters. We’re not just there to recommend products. We’re there to help you step back and look at the whole picture, what the behavior looks like, when it happens, how intense it is, how quickly your dog recovers, and whether there could be an underlying medical piece contributing to it. Pain, cognitive changes, even subtle health issues can show up as anxiety, and if we miss that, no supplement is going to fix the problem.

In more complex cases, this is also where a board-certified veterinary behaviorist can be incredibly helpful. They have advanced training in behavior and anxiety disorders, and they’re equipped to build structured, individualized treatment plans that go well beyond general advice. That might include targeted behavior modification, environmental changes, and when appropriate, prescription medications used in a thoughtful, controlled way.

Sometimes a calming supplement is part of that plan. Sometimes it plays a supporting role. And sometimes, it’s just not the right tool at all.

The goal isn’t to keep cycling through products and hoping for a different outcome. The goal is to understand your dog well enough to choose the right combination of support from the start. That might include training, changes to routine or environment, medical support, and yes, sometimes supplements layered in where they make sense.

So if you want to try one, that’s completely fair. It can be a helpful first step.
Just don’t let it be the last one if your dog is still struggling.
​

Because they deserve a plan that’s built around them, not a process of trial and error. And if you’re being honest, you deserve that clarity too.

Final Thoughts for Pet Parents

Calming supplements are tools. Some are genuinely helpful. Some you’ll try once and never think about again.

It’s easy to get pulled into the idea that there’s one “right” product out there, and if you could just find it, everything would click into place.

I wish it worked that way. It usually doesn’t.


What makes the biggest difference, over and over, is understanding the dog in front of you. What sets them off. What helps them recover. What they need more of, and what they need less of.

Once you have that, your decisions get a lot clearer. You’re not guessing anymore. You’re choosing support that actually fits.

And that’s when things start to change. ❤︎​

​For the health and wellbeing of animals ~

Dr. Sarah J. Wooten, DVM, CVJ

And a Little Note for Pet Brands Reading This

Woman with long brown hair cuddling a white goldendoodle wearing a yellow bandana in a field of wheat.
Pet owners are paying closer attention than many brands realize. They are reading labels, comparing ingredients, looking for COAs, and noticing whether your content feels helpful or just polished enough to sell.

Calming supplement messaging is especially delicate because the gap between “supports relaxation” and “fixes anxiety” can get very small very quickly. That does not mean your marketing has to be boring. It means it has to be precise.

The strongest brands do not just ask, “Will this convert?”
They also ask, “Can we stand behind this claim if a veterinarian, retailer, platform, regulator, or worried pet owner looks closely?”

I help pet brands create educational content and review supplement messaging so it is accurate, clear, credible, and aligned with current veterinary standards.

👉 Need consumer content that builds trust? Explore Veterinary Content Services
👉 Need calming supplement claims reviewed? Request a Supplement Messaging Review
👉 Not sure which one fits? Start a Paid Project Inquiry


This article reflects current veterinary best practices and is reviewed for accuracy and safety.

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The Questions I Ask Before I Say Yes to a Brand Partnership

2/20/2026

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Female veterinarian in a kitchen talking about RAWZ pet food.
I turn down more brand partnerships than I accept.

That surprises some people. It does not surprise the veterinarians reading this.

From the outside, brand collaborations can look simple. A product. A platform. A post.

From the inside, especially from a veterinary perspective, they are anything but simple.

My name, my license, and my professional reputation are attached to everything I share publicly. I took an oath when I became a veterinarian to above all do no harm, and I take that oath seriously.

That means every partnership decision gets the same scrutiny I would give a medical recommendation in the exam room.

Non-Negotiable Yeses

Before I say yes to a collaboration, I get real clarity on a few things.

✅ Is the product safe for its intended use?

✅ Are the claims accurate and defensible, not just technically legal but ethically sound?

✅ Is the messaging honest about limitations, risks, and appropriate use?
​
✅ Is transparency built into the campaign from the start?

If the answer to any one of those is no, the partnership stops there. Not because I am difficult, but because credibility is hard to earn and easy to lose. And at the end of the day, pet health is my responsibility. 

​Why This Matters to Pet Parents

When you see me talk about a product, it means I am comfortable attaching my professional reputation to it.

That reputation was built over years of clinical practice, continuing education, and hard conversations with clients when the answer was not simple or convenient. I protect it carefully, because trust is what allows veterinarians to do their jobs well.

Pet parents deserve to know that education is coming first, not promotion.

Why This Matters to Brands

Ethical partnerships last longer. Veterinarians are not megaphones. We are filters, trained to question, verify, and think through unintended consequences. And that distinction matters even more when veterinarians are used in marketing.

👉 Here’s how to use a veterinarian in pet brand marketing without undermining trust

When a brand understands that, and works with it instead of around it, the collaboration becomes stronger, more credible, and more effective.

The best partnerships I have experienced treat veterinary input as a strategic asset, not a hurdle to clear.

What a Good Partnership Looks Like

Woman with brown hair with a white goldendoodle.
The best collaborations feel educational, not promotional. They leave room for nuance. They prioritize trust over urgency and accuracy over exaggeration.

They also recognize that long-term credibility matters more than short-term clicks.

That approach is the foundation of how I work with companies across education, content creation, and spokesperson roles.

If you’re a brand trying to get this right, start here:
👉 How to use a veterinarian in pet marketing (and where most companies go wrong)
​
If you are curious about what that collaboration process looks like in practice, you can learn more on my Work With Dr. Sarah page, where I outline how I partner with brands in a way that protects both pets and public trust.

Those are the partnerships I say yes to.
And those are the ones that last.

​
To your pet's health,

​Dr. Sarah J. Wooten

Want content like this that’s medically accurate, compliant, and built to convert?
→ Work with Dr. Sarah




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Why “Natural” Does Not Always Mean Safe for Pets

2/6/2026

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Calico cat near houseplantsPhoto by Patryk Dmowski on Unsplash
As a parent of both humans and furry creatures, I understand the appeal of the word “natural.” It feels gentle. Familiar. Reassuring. It sounds like the opposite of harsh, synthetic, or risky. And we all want to feed our creatures the best ingredients for the best health.
​
Unfortunately, biology tends to be more nuanced than marketing language.

​The Problem With the Word “Natural”

In pet products, “natural” has no consistent medical definition. It can mean plant-based. Minimally processed. Derived from something that once grew.

Sometimes it simply means the ingredient sounds nicer on a label.

None of those definitions automatically mean safe.

Some of the most toxic substances on the planet are completely natural. Cyanide is natural. Certain mushrooms are natural. So are many compounds that cause serious harm when the dose or species is wrong.
​
Safety depends on context, not vibes.

Why “Natural” Breaks Down Across Species

When people hear the word “natural,” they often assume it will behave the same way in every body.

That is where things start to go sideways.
Pets are not small humans.
Dogs are not cats.
Cats are definitely not tiny dogs.

A substance can be completely natural and still be handled very differently depending on the species. Cats, in particular, process certain compounds in a unique way because of how their livers function. That difference alone can turn a plant-based or naturally derived ingredient from harmless to problematic.

Essential oils are a good example.
Many come from plants.
Many smell lovely.
Some are tolerated well by people and even dogs. Several can cause serious issues for cats, especially with repeated or concentrated exposure.
Nothing about the oil being natural changes that biology.
​
The issue is not intent.

​It is how a pet’s body actually handles the substance once it is inside.

When “Natural” Is Mistaken for “Helpful”

A very common belief is that if something is natural, it must be doing something good.

Sometimes that is true. Often, it is not.

An ingredient can be plant-based, naturally derived, or traditionally used and still offer little to no real benefit for a pet. In some cases, it simply adds complexity without improving health. In other cases, it can actually create problems.

This is a strong reason why veterinarians tend to be cautious about layering multiple natural remedies. The question is not whether an ingredient sounds wholesome or familiar. The question is whether it is actually useful, appropriate, and supported for that animal in that situation.
​
Natural does not automatically mean beneficial.
Sometimes it just means unnecessary.
Other times it means harmful.
When in doubt, check with your veterinarian before giving it to your pet.

A Clinic Conversation I Will Never Forget

A well-meaning owner once brought in a cat with neurological signs. The cause turned out to be a diffuser running nonstop with a “natural” essential oil blend.

The owner was devastated. They were only trying to create a calm, soothing environment for their home.

That experience stays with you as a veterinarian, because no one did anything careless. The product sounded safe. The intention was loving. The outcome was not.
​
This is just one of the reasons why I talk about this topic so often.

​How to Choose Safer Products

Instead of asking whether something is natural, ask better questions:
  • Has this been tested in my species of pet?
  • Is the serving size appropriate for their size and physiology?
  • Are there known risks or interactions?
  • Does the company acknowledge limitations or contraindications?
​This is the same framework I use when I collaborate with pet brands on product education and communication.

Responsible brands are transparent about what their products can and cannot do. That honesty is a green flag.

The Bottom Line

Female veterinarian with a tabby cat.
Nature is powerful, but 'natural' on a product label doesn't necessarily mean it is the best product for your pet. 
​
Understanding how products work helps you protect your pet without giving up common sense or peace of mind. 


To you and your pet's health,

Dr. Sarah J. Wooten

For Pet Brands:
Want content like this that’s medically accurate, compliant, and built to convert?
→ Work with Dr. Sarah


This article reflects current veterinary best practices and is reviewed for accuracy and safety.


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When a Pet Product Says “Vet-Recommended,” What Does That Actually Mean?

1/9/2026

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Pet food aislePhoto by Frankie Cordoba on Unsplash
I hear this question a lot, usually while someone is standing in the pet food aisle holding two bags and looking mildly betrayed.

“Dr. Sarah, this one says vet-recommended. Does that actually mean anything?”

Short answer. Sometimes, yes.
Longer answer. Not always in the way people think.

Let’s talk about what that phrase can mean, and what it definitely does not.

What “Vet-Recommended” Can Mean in Real Life

At its best, “vet-recommended” means a veterinarian has evaluated a product and decided it clears a basic credibility bar. Safe. Reasonable. Unlikely to cause harm when used as directed.

That opinion might be based on:
  • Clinical experience using it with patients
  • Review of available research or testing data
  • Understanding how the product is manufactured and quality controlled
  • Seeing consistent outcomes over time
Notice what is missing from that list: Magic. Guarantees. Universal agreement.

​Veterinary medicine is rarely black and white. Most recommendations live in the gray space between ideal data and real-world practicality, where safety, experience, and common sense all matter.

​What “Vet-Recommended” Usually Does Not Mean

That label does not automatically mean:
  • Every veterinarian agrees the product is 'good'
  • The product was tested in massive clinical trials
  • The product is perfect for every pet
  • A veterinarian is being paid to say it
I have recommended products I genuinely trust. I have also declined to recommend others that were trendy, well marketed, and poorly supported. And yes, I have changed my mind over time as better data became available.

That is not inconsistency. That is medicine doing what it is supposed to do.

A Quick Clinic Story

PicturePhoto by Content Team on Unsplash
I once had a client bring in a supplement labeled “vet-recommended” that contained ingredients known to irritate cats. The product itself was not inherently dangerous and it was commonly used in dogs.

The problem was that the label did not clearly explain that distinction.
​

The owner did nothing wrong. They trusted the wording.

That moment stuck with me, because it highlighted how much weight people place on a few reassuring words, and how important it is that those words are used carefully.

How to Use “Vet-Recommended” Without Being Misled

Instead of stopping at the phrase, ask a few better questions:
  • Recommended for which species?
  • Recommended for what specific concern?
  • Recommended by how many veterinarians, and in what context?
  • What are the known limitations or situations where it may not be appropriate?
  • Is the company transparent about ingredients, sourcing, or how the product is made? Is there third-party lab testing for purity and ingredient content?
  • Does the product encourage working with your veterinarian rather than replacing them?
Good products survive good questions. Responsible brands expect them.

Why This Matters More Than Ever

Pet parents are overwhelmed with options, and companies are competing for attention. In that environment, trust becomes the most valuable currency.

When “vet-recommended” is used thoughtfully and transparently, it helps guide good decisions. When it is used loosely, it chips away at confidence for everyone.

My goal is to help you feel informed, capable, and comfortable asking smart questions so you can choose products for your pet with clarity and confidence. 

Clear, responsible communication protects pets, pet parents, and the professionals who stand behind the products they recommend, which is exactly the focus of my work with brands on evidence-based, compliance-safe pet education.

For pet companies, using phrases like “vet-recommended” requires careful claim wording and real veterinary oversight.
👉 Here’s how to use a veterinarian in pet marketing without creating compliance risk
Wooten with a straw hat sitting in front of a mountain.
For the health of animals, 

Dr. Sarah Wooten

​


If you’re using veterinary authority in your marketing, make sure it’s working for you, not against you.
👉 Work with Dr. Sarah

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Omega-3s for Pets Explained: What to Look For, Featuring Puainta’s Salmon & Krill Oil

11/20/2025

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Disclosure: This article is sponsored by Puainta. Veterinary guidance reflects current veterinary best practices and professional judgment.
Picture
When your dog’s coat starts looking a little dull or their skin feels dry, fish oil may help support comfort from the inside out. Marine omega-3 fatty acids, especially EPA and DHA, are healthy fats that pets cannot synthesize well on their own. Adding a high quality fish oil, with guidance from your veterinarian, can help support skin health, coat appearance, and overall wellness.
​
If your pet has itching or allergies, here is a detailed breakdown.

Below is a simple, vet-led guide to how omega-3s work, how to shop for a trustworthy product, and where Puainta’s Krill & Salmon Oil blend fits into that picture.

​What Omega-3 Fatty Acids Do for Pets

Omega-3s are healthy fats that help keep cell membranes flexible. Fish and marine algae are the best sources because they contain the two omega-3s pets actually use:
  • EPA, eicosapentaenoic acid, which supports everyday skin and joint comfort
  • DHA, docosahexaenoic acid, which supports cell membranes, eyes, and the nervous system
Pets get plenty of omega-6s from typical diets, but omega-3s tend to be lower. Balancing the two helps support skin, coat, and overall well-being.

  • Why are they called omega-3? It is a chemistry name that tells us how the fat molecule is shaped. You do not need the math. Omega-3s are like the lotion and polish for your pet’s cells. Less squeak, more smooth.
  • Where omega-3s come from: Fish and marine algae are the best sources. Plants like flax and chia have a different fat called ALA that pets do not turn into EPA and DHA very well.
  • Why pets need omega-3s: Their bodies do not make enough omega 3s on their own. A good dog food or a quality supplement fills the gap.
  • What omega-3s do: Help skin look shiny, help coats feel soft, help joints feel comfortable, and support many tiny jobs inside cells.
​
Takeaway: When shopping, he most important numbers to check are the milligrams of EPA + DHA per serving. These represent the active omega-3s your pet’s body can use. Many products highlight “total omega-3,” but that number includes fats that are not as beneficial for pets. You are buying EPA and DHA, not a vibe. Compare milligrams, not marketing.

Omega-6: omega-3 ratio, what does that even mean?

Your pet’s food contains different fats. Two families matter here, omega-6 and omega-3.
  • Omega-6 fats are common in many pet foods because they come from ingredients like poultry fat and plant oils. Think of them as the “go” signal. They help the body kick off normal responses, like building new skin and reacting to everyday wear and tear.
  • Omega-3 fats are less common in many diets. They come from marine sources. Think of them as the “steady” signal. They help the body finish those responses smoothly and keep cell membranes flexible. Omega 6 starts the job. Omega 3 helps finish it well. Your pet needs both, in balance.

Takeaway: The ratio is simply how much omega-6 your pet eats compared to omega- 3. Many pets get plenty of omega-6 from regular food. Adding a quality fish oil increases omega-3 in your dog's diet, which helps bring the ratio into a friendlier balance for skin, coat, and overall comfort.

Why Ingredient Sources Matter for Omega-3s

Not all omega-3 sources are the same. Marine oils offer EPA and DHA directly, which is better for dogs and cats.
​
Here’s how the common sources compare:
  • Salmon and anchovy oil are widely used and provides EPA and DHA in a flavor many dogs enjoy.
  • Krill oil contains EPA and DHA in a phospholipid form, which mixes easily with food and often has a pet-friendly taste.
  • Algal oil contains DHA and is a good alternative for fish-sensitive pets.
  • Flax or chia (ALA) are plant sources that pets convert poorly into EPA and DHA.
For most dogs and cats, marine oils (salmon, anchovy, and krill) offer the most direct path to getting useful omega-3s.

Takeaway: For EPA and DHA, marine sources work best.

How to pick a fish oil without overthinking it

Use this five step checklist when shopping for a fish oil:Verify the source.

✅ Look for named fish, such as anchovy, salmon, or krill, and harvesting regions. 
✅ Look for proof of purity and ingredient content analysis. A current Certificate of Analysis shows heavy metal and contaminant screening by lot. This is either available on the website. If not, call the company's customer care line. 
✅ Compare real numbers. Choose by mg of EPA + DHA per serving, not just total omega-3. 
✅ Match the form to your pet. Liquid for easy measuring. Soft chews for picky pets. 
✅Protect freshness. Dark or opaque bottle, tight cap, cool storage. If it smells strongly rancid, skip it.  

​Takeaway: Source, proof, numbers, form, freshness. If a brand checks these boxes, you are in business.

Serving Fish Oil Safely

Follow the product label for your pet’s weight and the concentration of EPA and DHA. If your pet is new to fish oil, start with half the serving size for a few days, then move to full. For medically complex pets or those already on medication, ask your veterinarian for personalized guidance. It's always good to check with your vet before you start any new supplement with your pet. 

Takeaway: Label first, vet for specifics, go slow at the start.
Most healthy pets do well with fish oil when used as directed, but here are a couple of tips:
  • Tummy: Starting fish oil too fast an sometimes upset a tummy. Start with a half-serving size for a couple of days to reduce soft stools.
  • Calories: Oils are high in calories - make sure to include the calories in your pet's total daily count. 
  • Allergies: Rare, but watch for itching, diarrhea, or nausea. Stop giving fish oil and consult with you vet if you see any of those signs.
  • Medications and procedures: Check with your vet before giving fish oil if your pet is already on medication or has surgery planned.
  • Storage: Keep sealed, cool, and out of light. Respect expiration dates.
​
Takeaway: Simple habits keep fish oil safe and effective.

Vet Review: ​Puianta Krill & Salmon Oil

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Puainta’s formula brings together two marine sources that naturally provide EPA and DHA: wild-caught Alaskan salmon oil and Antarctic krill oil. Together, they create a blend designed for everyday omega-3 support.

Two ingredient features stand out:

✅️ Naturally high omega-3 concentration
Puainta’s blend contains 25% total omega-3 fatty acids, which is a fairly high concentration for a liquid fish oil. A higher percentage of omega-3s means more of what you are shopping for in each serving.

✅️ Dual-source marine oils
Using both salmon and krill offers complementary benefits. Salmon contributes EPA and DHA in a familiar fish oil format, while krill provides the same omega-3s in a phospholipid form that mixes well with food. Many pets also enjoy the flavor.

These two points, concentration and source, are helpful when comparing fish oils in general. They are also two of the clearest reasons pet parents choose Puainta’s Salmon and Krill Oil.

Puainta also offers a straightforward value price with a posted 30 day money back guarantee, third party tests their products for purity and ingredient content. 

For pet parents looking for a fish oil that focuses on skin, coat, and overall wellness for their pet, Puainta’s blend checks the boxes I look for in an everyday supplement. As always, ask the company for their most recent Certificate of Analysis if you’d like to see testing values such as oxidation scores or EPA + DHA milligrams per serving.

For pet brands, transparency around testing, labeling, and claims is not optional. It is what builds long-term trust.
👉 Here’s how to integrate veterinary credibility into product marketing the right way

Shop Puainta Krill & Salmon Oil
Use code DRSARAH10 at checkout to save 10%.
​Sponsored link.

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To your pet's health,

​Dr. Sarah

For Pet Brands:
Want content like this that’s medically accurate, compliant, and built to convert?
→ Work with Dr. Sarah


​FAQ

Can one fish oil product work for both dogs and cats?
Yes, but follow a product labeled for cats or use species specific directions. Cats are not small dogs. Serving size differs for cats vs. dogs, and flavor acceptance matters.
How long until I notice changes?
Many pet parents see skin and coat changes within a few weeks of daily use. Timing varies by pet.
Can I add fish oil to a complete diet?
Yes. Many complete diets can be complemented with omega-3s. Follow the label for serving size and keep an eye on total calories.
How do I store fish oil?
Keep the cap tight, store in a cool and dark place. Do not leave it open on the counter. Check dates. If it smells strongly rancid, do not use it.
What if my pet refuses the taste
Mix with food, split the serving size, or try a different form. If refusal continues, ask your veterinarian about algal oil as an alternative.

References:
  • National Research Council. Nutrient Requirements of Dogs and Cats. National Academies Press, 2006.
  • Roush JK et al. Evaluation of diets enriched with omega 3 fatty acids for dogs with osteoarthritis. JAVMA. 2010.
  • Bauer JE. Therapeutic use of fish oils in companion animals. JAVMA. 2011.
  • Lenox CE, Bauer JE. Potential adverse effects of omega 3 fatty acids in dogs and cats. JAVMA. 2013.
  • GOED Monograph and quality guidelines for omega 3 oils, commonly referenced for contaminant limits.
  • AOAC and USP methods that inform best practices for identity and purity testing of oils.

This article reflects current veterinary best practices and is reviewed for accuracy and safety.

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Dog Dental Health: 5 Myths That Are Wrecking Your Pet’s Smile

10/1/2025

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Close up of a dog's mouth.That breath? Not just bad luck. Dental checkups save more than smiles — keep your pup’s grill healthy!
Your dog’s teeth may not be at the top of your to-do list - until that “toxic cloud” of dog breath hits you in the face. Dental disease is one of the most common health problems in dogs, yet it’s surrounded by myths that keep pet parents from getting the care their pups need. Let’s bust the top 5 myths about dog dental health.

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🦷 Myth #1: Dogs Don’t Need Dental Care
The Truth: Over 80% of dogs have some form of dental disease by age three. Left untreated, bacteria from the mouth can travel to the heart, kidneys, and liver. Dental care isn’t a luxury - it’s essential.

🦴 Myth #2: Chew Toys and Bones Clean Teeth Just Fine
The Truth: Chews can help reduce plaque, but they’re no substitute for professional cleanings. Hard bones can also break teeth. Think of them as a toothbrush “bonus,” not a replacement.

🍗 Myth #3: Dry Food Keeps Teeth Clean
The Truth: Kibble may provide some abrasion, but not nearly enough to prevent tartar. Dental-specific diets exist, but regular kibble isn’t a dental plan.

💨 Myth #4: Bad Breath Is Normal in Dogs
The Truth: “Doggy breath” isn’t just gross - it’s usually a sign of dental disease. Fresh breath = healthy mouth. If your dog’s breath could peel paint, it’s time for a dental checkup.

🐕 Myth #5: Professional Dental Cleanings Are Optional (or Dangerous)
The Truth: Anesthesia-free cleanings only scrape the surface and miss disease under the gumline. This is actually more dangerous for your pet because the teeth look clean but there is still problems under the gums, which lead to gingivitis, pain, and tooth loss. Professional cleanings under anesthesia are the gold standard for safe, thorough dental care.

✅ What You Can Do for Your Dog’s Teeth
  • Brush your dog’s teeth daily (start slow, reward often). If you aren't sure where to start, check out this resource I created for Hill's Pet Nutrition and a step-by-step with pictures from CSU Veterinary School. 
  • Use vet-approved dental chews and rinses - look for products that have the VOHC seal on them - these products have been 'vetted' to be effective.
  • Schedule regular dental exams with your vet and if they recommend a cleaning, go with the recommendation. If you are concerned about the cost, get pet insurance BEFORE your vet diagnoses your pet with dental disease, because then it will be considered a pre-existing condition and won't be covered. Also - read the fine print of the policy before you purchase the insurance.
  • Don’t wait until there’s a problem - prevention saves money and teeth.

Bottom Line
Dog dental health myths may be common, but they can cost your pup their teeth - and more. With the right care, your dog’s smile can stay as healthy as their wag.

To your dog's health,

Dr. Sarah Wooten

For Pet Brands:
Want content like this that’s medically accurate, compliant, and built to convert?
→ Work with Dr. Sarah



❓FAQs: Dog Dental Health
Q: Is bad breath normal in dogs?
A: No. Bad breath is usually a sign of dental disease, not something to ignore. Healthy dog mouths shouldn’t smell foul.

Q: Can I brush my dog’s teeth at home?
A: Yes! Daily brushing with a pet-safe toothbrush and toothpaste is the gold standard for prevention. Start slow and reward your dog to build tolerance.

Q: Are dental chews enough to keep my dog’s teeth clean?
A: Dental chews help reduce plaque and freshen breath, but they can’t replace regular brushing or professional dental cleanings.

Q: Is it safe for dogs to have dental cleanings under anesthesia?
A: Yes. While anesthesia always carries some risk, modern veterinary anesthetic protocols are very safe. Anesthesia-free cleanings, on the other hand, miss disease under the gumline.

Q: How often should my dog have a professional dental cleaning?
A: It depends on your dog’s breed, age, and individual dental health. Many dogs benefit from yearly cleanings, but your veterinarian can recommend the right schedule.

Q: Do small dogs really have worse dental problems?
A: Yes. Toy and small breeds are more prone to tartar buildup and tooth loss because their teeth are crowded into small jaws. They often need more frequent cleanings.

This article reflects current veterinary best practices and is reviewed for accuracy and safety.

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Dog Allergies 101: Why Your Pup Won’t Stop Scratching This Fall

9/30/2025

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Dog scratching at its skin outside in grassy area, showing signs of seasonal allergy discomfort.
Photo by Michael Oxendine on Unsplash
Pumpkin spice latte season is here - but while you’re enjoying cozy vibes, your dog might be miserable. If your pup is scratching nonstop, licking their paws, or shaking their head this fall, seasonal allergies may be the culprit. Just like people, dogs can react to pollen, mold, and dust. The difference? They can’t tell you what’s wrong. Here’s how to spot dog allergies, when to worry, and what to do to give your furry friend some relief.

🍂 What Causes Fall Allergies in Dogs?
  • Ragweed pollen: Peaks in late summer and early fall.
  • Mold spores: Thrive in damp leaves and yard debris.
  • Dust mites: Get stirred up more as the weather changes and heaters kick on.

🐶 Common Signs of Dog Allergies
Unlike humans (who sneeze and get watery eyes), dogs usually show allergies on their skin and ears:
  • Constant scratching or chewing
  • Red, inflamed skin
  • Licking or chewing at paws
  • Ear infections (shaking head, smelly discharge)
  • Hot spots (raw, weepy patches of skin)
  • Recurrent skin infections

🏥 When to See the Vet
Some mild allergies can be managed at home, but call your veterinarian if you notice:
  • Persistent scratching that disrupts sleep or daily life
  • Open sores or bleeding
  • Recurrent ear infections
  • Hair loss or thickened skin
  • Signs of infection (odor, pus, oozing, pimples, pain)

⚠️ Pro tip: Ear infections linked to allergies rarely go away on their own. Waiting = worse infections = more expensive treatment.

💊 Treatment Options
  • Veterinary Exam: To rule out fleas, mange, skin infections, or other issues that can cause itching, red skin.
  • Antihistamines: Sometimes helpful, but results vary. Check with your vet for dosage.
  • Prescription Medications: Apoquel®, Cytopoint®, Atopica® or sometimes oral steroids may be needed for relief and really help with flare-ups or severe allergies. Steroids are less preferred as there are newer medications that don't have the negative side effects of steroids.
  • Medicated Shampoos & Wipes: Help reduce allergens and soothe skin. Even bathing with oatmeal shampoo can help some dogs, just make sure to use tepid water, let the shampoo soak on the dog for 3-5 minutes, and rinse completey.
  • Ear Medications: If infections are present.
  • Long-Term Options: Allergy testing and immunotherapy can really help severe cases.

🏡 What You Can Do at Home
  • Wipe your dog’s face, paws, belly with an unscented baby wipe after walks to remove pollen.
  • Bathe weekly with a vet-approved shampoo during allergy season.
  • Wash bedding frequently in hot water.
  • Use HEPA filters indoors.
  • Keep up with flea prevention - flea allergies make everything worse.
Dr. Sarah Wooten
🐾 Bottom Line
​
If your dog is itchy this fall, don’t dismiss it as “just dry skin.” Seasonal allergies are real, uncomfortable, and can lead to bigger problems if untreated. With your vet’s help (and some at-home TLC), you can keep your pup comfy while you sip that pumpkin spice latte.

To your dog's health,

Dr. Sarah Wooten

For Pet Brands:
Want content like this that’s medically accurate, compliant, and built to convert?
→ Work with Dr. Sarah


This article reflects current veterinary best practices and is reviewed for accuracy and safety.​

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Fish Oil for Dogs and Cats: The Real Scoop (Not Just a Shiny Coat)

7/16/2025

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Pet parents always want the best for their furry family members - and fish oil is a go-to supplement. But with so many “miracle claims” online, what’s legit science.  No worries - I’ll walk you through when fish oil truly helps, how to pick wisely, and how to dose like a pro.

What Exactly Is Fish Oil?
  • Extracted from oily fish like salmon, sardines, anchovies, and mackerel.
  • Rich in omega-3 fatty acids - EPA and DHA.
  • Pets don’t synthesize these omegas sufficiently on their own, and most commercial pet foods provide too little, so properly dosed supplementation can genuinely benefit their health.

Benefits of Fish Oil in Pets
  1. Skin & Coat Health
    • Fish oil supplementation has been shown to improve coat softness, shine, color, and skin barrier function in healthy adult dogs—especially notable after 8–10 weeks of use. Fish oil is widely studied for it's role in helping dogs with itchy skin.  📖 Reference: Logas D, Kunkle G. “Double-blinded crossover study with marine oil supplementation for canine pruritus.” Vet Dermatol. 1994.
  2. Support for Cardiovascular Function
    • While human-focused, recent peer-reviewed evidence highlights the potential of marine omega-3s to modulate inflammatory and thrombotic pathways, which are foundational to cardiovascular health. These include effects on platelet function and vessel inflammation.
  3. Joint Support 
    • Established veterinary research continues to support fish oil’s anti-inflammatory role in reducing arthritis-related pain and stiffness in dogs.
  4. Kidney Disease Support
    • Studies have shown omega 3 fatty acids are beneficial to cats with kidney disease. 
  5. Brain & Eye Development (Puppies & Kittens)
    • DHA is essential for healthy retinal and brain development in young pets, supporting cognition and vision.
  6. Protection Against Cancer​

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Risks & Things to Watch Out For

Fish oil isn’t a “more is better” supplement. Potential downsides include:
  • Upset stomach or diarrhea
  • Weight gain (since it's still fat!)
  • Possible bleeding or clotting issues with excess intake
  • Interactions with medications like NSAIDs or anticoagulants
Always check with your vet - especially if your pet is on other meds or has health issues.

How to Choose a Fish Oil Supplement
  1. Pet-Formulated & Vet-Endorsed
    • Choose products labeled vet-recommended, vet-approved, or vet-reviewed.
  2. EPA/DHA Content by Species
    • Dogs: ~50–100 mg combined EPA + DHA per kg of body weight per day.
    • Cats: ~30–50 mg combined EPA + DHA per kg per day.
  3. Independent Third-Party Testing
    • Look for independent lab verification and Certificates of Analysis (COAs) posted on the brand’s website. These confirm purity and adequate levels of omega 3 in the formulation.
  4. Choose the Right Form
    • Liquids, capsules, or chews—pick what your pet tolerates best.
  5. Sensitive Storage Needs
    • Fish oil is sensitive to heat, light, and oxygen. Keep it refrigerated, sealed tightly, and toss if it smells rancid.

How Much Is Too Much?

Follow the label dosage or your vet’s instructions - giving more won’t help and can increase side effect risks.

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To Your Pet's Health ~ Dr. Sarah Wooten

For Pet Brands:
Want content like this that’s medically accurate, compliant, and built to convert?
→ Work with Dr. Sarah


FAQs


Q: Can I give salmon oil instead?
A: Yep - just be sure it lists EPA/DHA amounts clearly.


Q: My cat is picky—how can I get them to take it?
A: Try puncturing a capsule and mixing it into their food, or look for flavored chews.
​

Q: What about krill oil vs. fish oil?
A: Krill oil also contains omega-3s, but most peer-reviewed pet studies focus on fish oil. Stick with the scientifically validated option.


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Skin Allergies in Dogs and Cats

6/1/2023

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Reviewed and updated April 2026.
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​Skin allergies are a common health issue faced by pets, causing a lot of discomfort and distress for both the pet and for the pet parent (especially when they are scratching like crazy at 2 a.m.).

There are many factors that can contribute to skin allergies in pets, including environmental factors, fleas, foods, and genetics. 

In this blog post, you will learn the most 4 most common allergies in dogs and cats, the symptoms, causes, treatment options, and how to prevent allergies from ruining you and your pet’s life.

There are many other skin conditions that can mimic the signs of an allergy, but require totally different treatment. 
It is always best to work with your local veterinarian to diagnose and manage your dog's health. ​

Atopic Dermatitis

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Atopic dermatitis, or atopy, is a type of skin allergy caused by pets having reactions to normally innocuous environmental substances such as pollen, mold, insect particles, and dust mites. Atopic dermatitis is considered to be both an immune hypersensitivity issue (they are reacting to things they shouldn’t) and a structural skin barrier problem (things are getting through the skin layers that shouldn’t). While humans have sneezing and runny eyes, dogs and cats get itchy skin (and sometimes sneezing and runny eyes too). 
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This type of skin allergy is inheritable in dogs (in cats we aren’t sure), and while it is more common in certain breeds of dogs, including Boston terrier, boxer, cairn terrier, Chinese shar-Pei, cocker spaniel, Dalmatian, English bulldog, setters, pit bulls, Frenchies, Lhasa Apso, miniature schnauzer, pug, Westies, labs, and goldens, it can be seen in any dog.

Additional facts about atopic dermatitis:
  • Most dogs will show signs between 2-6 years of age
  • Atopic dermatitis is estimated to affect 15% of dogs worldwide, less in cats
  • Atopic dermatitis is usually a seasonal problem, and worse in the spring, summer, and/or fall (unless you live in a warm area in which case symptoms can appear year round)
  • Atopic dermatitis can get worse over time

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Symptoms of Atopic Dermatitis

Atopic dermatitis causes itching, skin irritation, hair loss, and redness. In dogs, it can cause nail bed infections. Cats develop bumps all over their body, called miliary dermatitis. Secondary problems, including hot spots and skin and ear infections, as well as itchy, runny eyes and sneezing, are common. 

How is Atopic Dermatitis Diagnosed?
​

A veterinarian uses a combination of oral history from you, physical exam, and skin testing to rule out other issues, like skin infections or mites, to diagnose atopic dermatitis. This is also true of diagnosing other skin conditions including all allergies covered in this article as well.

How is Atopic Dermatitis Treated? 

OTC medications that are used to manage (not cure) the disease by controlling itching include: 
  • Antihistamines (which may be enough to control mild cases of atopy, however always check with your vet to make sure antihistamines are safe for your pet before giving any OTC medications). I offer specific antihistamine recommendations with dosages in my comprehensive course on skin allergies - check out the course here!
Used in combination with other therapies, such as wiping your pet off with hypochlorous wipes and avoiding high pollen counts, antihistamines can control symptoms in many pets. However, if they aren’t helping, then your vet will likely prescribe prescription medication, which can include: 
​
  • Cyclosporine (tradename Atopica)
  • Oclacitinib (tradename Apoquel)
  • Oral or injectable steroids (works short term, but has loads of negative side effects if used often or long-term)
  • Monthly Cytopoint injections in dogs
  • Gabapentin or antidepressants in severe cases
In addition to oral medications, your vet may prescribe antibiotics or antifungal medications for secondary skin infections. There are also many medicated shampoos, rinses, lotions, and sprays available that can provide relief.

PictureIntradermal skin testing
Once your pet has been diagnosed with atopy, then some vets may offer a blood test to determine what your pet is allergic to. The blood test measures the amount of IgE antibody in your pet’s blood.


​
​Pros of the blood test include:
  • Wider availability (can be done at most vet clinics)
  • Less expensive
  • Does not require clipping the hair (like the skin test does - see the picture)
  • Does not require sedation

These tests can be helpful, but they do have their limitations:
  • Cannot distinguish between normal and allergic pets
  • Frequent false positive and false negative results
  • Only tests for a limited number of allergens
  • Some pets with atopic dermatitis don’t have elevated IgE antibodies in their blood
  • Inconsistent quality control and reliability
​
While regular vets can provide relief from itching and blood allergy tests, If you really want to know what your pet is allergic to, then you need to take your pet to a veterinary dermatologist for intradermal skin testing. Blood tests are more convenient, but the diagnosis is not as accurate as skin testing. Skin testing is more expensive and requires sedation, but:
  • If you are serious about treating your pet with allergy shots, the greatest success is seen when both tests are done on your pet (skin and blood) and the immunotherapy (allergy shot) is formulated based on the results of both tests. 
  • If you only have money for one test, choose intradermal skin testing. 
  • If you can’t afford skin testing but want to do allergy shots, start treatment for itching and save up for skin testing (don’t only get blood testing - waste of your money)​
If you elect to have skin testing done on your pet, then the dermatologist can order allergy shots (immunotherapy) that can be given to your pet over time to desensitize them to the allergen. 60-80% of dogs and cats respond favorably to immunotherapy, however response is slow requiring at least 3 months and up to a year to see full effect. In the meantime, you will need to use other methods to reduce symptoms.


How to Prevent Atopic Dermatitis

The only way to prevent symptoms other than allergy shots is to avoid the allergens and use medicated products. If your dog is allergic to pollen, then keeping them inside when pollen counts are high or wiping them off with a wipe after they go outside (especially their paws, underbelly, and any skin folds/wrinkles) is a good start. If they roll in the grass, wipe their whole body! I like HICC Pet wipes because the hypochlorous acid is stabilized (very important!) and clinically proven to be anti-inflammatory, pro-skin health, and anti-itch. As an aside, it also kills COVID. Who knew.
​

Additional preventive measures include:
  • Use a HEPA filter in your A/C or furnace and your vacuum cleaner
  • If you live in an area with very dry air, use a humidifier in your home
  • Use an air purifier
  • Wash your dog once or twice weekly with cool or room temperature water and a moisturizing shampoo, anti-itch shampoo, or oatmeal shampoo. Leave suds on your pet for 5-10 minutes (if they let you), and rinse thoroughly. Follow it up with a soothing mist spray to calm your pet’s skin.
  • Brush your pet
  • Regularly wash pet bedding 
  • Give your dog a high quality fish oil supplement, which has been shown to help with skin health. Recommended amount is 145 mg of EPA + DHA/ of body weight daily (a 20 pound dog would get 3,000 mg/day). In big dogs this can be a LOT of OTC fish oil, so if you have a big dog, get concentrated fish oil from your vet.
  • Feed a the highest quality diet you can afford and give a skin and coat supplement to promote overall skin health year round. I recommend Life's Abundance nutritional products for dogs and cats.
  • Many pets with atopy also have flea allergies, so keep all pets on effective flea control (ask your vet for recommendations)
  • If your pet is prone to ear infections or shaking/scratching their ears, gently clean their ears 1-2/week with a high quality ear cleaner.

These therapies work best when you are proactive - if you know that your pet has allergies to pollen or during a certain time of the year, for example, then starting antihistamines and wiping them off BEFORE they start to show symptoms. ​

Flea Allergy Dermatitis

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Did you know that dogs and cats can be allergic to flea saliva? It’s true! In pets that are allergic, the bite of just one flea can drive them crazy enough to pull their hair out! This type of skin allergy is moderately common in pets and can cause intense itching, redness, and skin irritation. Flea allergy dermatitis can lead to further complications such as hot spots (raw wounds where the pet has pulled out their hair) and secondary bacterial infections. Flea allergy dermatitis is a seasonal problem unless you live in an area where fleas are present year round. In which case, god bless you. 

Symptoms of Flea Allergy Dermatitis

In dogs, flea allergy dermatitis usually manifests as a raw, oozing, hairless, intensely itch  wound on the neck or around the base of the tail. In cats, flea allergy dermatitis usually manifests as bumps all over the body (called miliary dermatitis) and/or hot spots around the head and neck.

Treatment of Flea Allergy Dermatitis

Treatment typically includes shaving and cleaning the hot spot, steroids to stop the itch, and antibiotics for skin infections. 

Prevention of Flea Allergy Dermatitis

Prevention of fleas is critical to prevent flea allergy dermatitis, and vets will typically recommend an insect growth regulator (like Interceptor) to keep fleas from maturing and a quick-kill prescription flea prevention to prevent flea allergy dermatitis. In addition:
  • All fleas should also be removed from the environment (to the best of your ability) by treating the yard, mowing the grass, and removing fleas from the house. 
  • All animals in the house should be on flea treatment (because dogs can catch fleas from cats and vice versa). 
If you have a bad flea problem at your house (vets call these redline homes) it may take several weeks to eradicate them and the problem might get worse before it gets better. This is because the home and/or yard are infested with flea eggs, larvae, pupae and adults emerging daily. Remember, the fleas you see on your pet today came from flea eggs laid three to eight weeks ago. Dr. Dryden (nicknamed Dr. Flea because he spent his life career studying these blood suckers) has several tips if the fleas are bad:
  • Vacuum all floor surfaces daily to suck up any emerging fleas
  • Vacuum couches and all seat cushions every other day
  • Wash pet bedding or any bedding where the pet sleeps every couple of days
  • Sprinkle diatomaceous earth into cracks in the floor
  • Mow and treat your lawn and yard for fleas
  • Rake up and dispose of leaf litter regularly
  • Try to keep wildlife out of your yard (they are a source for fleas!)

Contact Dermatitis

PictureBacterial Skin Infection
Contact dermatitis is a type of skin allergy caused by exposure to certain irritants such as chemicals, plants, and metals. It is different from atopy in that only the part of the body that touches the offending substance is itching or red.  Dogs can develop contact dermatitis from exposure to things like pesticides, cleaning products, laundry detergent, and certain plants. 

Symptoms of Contact Dermatitis

Contact dermatitis usually causes localized skin irritation, itching, and redness, and can lead to further complications such as hot spots and secondary infections. It is often seen on the belly or paws.

Treatment of Contact Dermatitis

Treatment includes medications to stop the itch and treatment of any secondary infections. It also helps to give these animals a bath.

Prevention of Contact Dermatitis

You can prevent contact dermatitis by identifying what your pet is allergic to, and then avoiding exposing your pet to that substance. Try switching to a hypoallergenic, fragrance free laundry detergent and only use hypoallergenic shampoos on your pet. If your pet has chin acne, switch to a stainless steel bowl and wash the bowl daily in between feedings. 

Food Allergies

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Food allergies, otherwise known as cutaneous adverse food reactions, are a type of skin allergy caused by an allergic reaction to certain proteins found in food. Common allergens in pet food include beef, chicken, dairy, egg, pork, and soy. Wheat and corn allergies are much less common. Pets are usually fed the offending food for at least 2 years before developing symptoms. 

Symptoms of Food Allergies

Symptoms of food allergies occur after the pet has eaten something they are allergic to. Symptoms are often year round (if the pet is eating the same food year round). It is the third most common allergy in dogs and the second most common allergy in cats. All dog breeds are susceptible, in cats food allergies are more common in Siamese cats. 

Food allergies can cause skin irritation, itching, and redness, and can lead to further complications such as hot spots and secondary infections. 
In contrast to flea allergies and atopic dermatitis, food allergy patients often have concurrent gastrointestinal signs, including excessive gut sounds, gas, frequent bowel movements, vomiting and diarrhea.

Diagnosis and Treatment of Food Allergies

Unfortunately, there is no accurate test in veterinary medicine to diagnose food allergies - so don’t waste your time on those tests you can buy on the internet! Diagnosis of food allergies is a diagnosis of exclusion, meaning the vet has to rule out other causes before assuming a food allergy.

The only way to diagnose a food allergy is by removing allergens from your pet’s diet and seeing if the symptoms resolve. This is either done by feeding the pet a novel protein food (something they have never eaten before) or feeding them a hypoallergenic food (usually prescription only) that has hydrolyzed proteins that have had the allergens removed.

Now…most people think they can just switch their pet to a different kind of food with different ingredients, but unfortunately it just ain’t that simple.
Most, if not all, commercial pet foods are made in factories that make multiple types of food on the same machines. If the machines aren’t completely, 100%, ridiculously meticulously cleaned in between food runs (which they aren’t) then the food is ‘contaminated’ with microscopic particles of ingredients from other diets. For example - if you think your dog might be allergic to chicken so you switch to a lamb formula, that lamb food is likely made on the same rollers as chicken food, and contains microscopic chicken particles, even though it doesn’t say chicken on the bag. Normally, this isn’t a problem. For food allergic pets, it is.

This is why your vet wants you to purchase and feed your pet a therapeutic diet that is made on entirely cleaned/dedicated machinery to ensure there are no microscopic contaminants from potential allergic ingredients. (ps this is also why the food is so expensive)

Most feeding trials last anywhere from 8-10 weeks, depending on how fast symptoms resolve (or not). During this feeding trial your pet cannot eat ANYTHING ELSE, including people food, treats, or flavored medications (including heartworm prevention - to ask your vet for unflavored heartworm prevention during this time). If your pet accidentally consumes something other than the prescribed food, then the diet trial starts over. Wah wah.
The reason the feeding trial is so long is it takes that long for skin and gut cells to turnover. If your pet has a food allergy, then they will likely have resolution of gastrointestinal signs first (because those cells turnover faster, usually 2-4 weeks) and resolution of skin signs second (usually takes 6-8 weeks). 

If all signs resolve, then great! Your pet likely has a food allergy and you have two options:
  1. Keep your pet on the food.
  2. Slowly reintroduce other foods one at a time and see if symptoms return.
​
Most pet parents don’t want symptoms to return and elect to stay on the special food. 

Prevention of Food Allergies
​

Easy: don’t feed your pet the offending ingredient(s).

Skin allergies are a common problem for dogs, causing a range of symptoms from mild irritation to serious health issues. Understanding the causes, symptoms, and treatment options for each type of skin allergy is important for managing the condition and providing relief for the dog's symptoms. 
​

It’s also important to remember that not all itchy pets have allergies - the problem might be something else entirely. This is why it is important to involve your favorite veterinarian in diagnosing the problem before you start treating. By identifying and managing the underlying cause of itching, pet parents can help prevent further complications and ensure the overall health and well-being of their furry companions.

To your dog's health, 

Dr. Sarah Wooten

For Pet Brands:
Want content like this that’s medically accurate, compliant, and built to convert?
→ Work with Dr. Sarah

This article reflects current veterinary best practices and is reviewed for accuracy and safety.


Recommended Skin  Care and Nutrition Products:

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Stress and Anxiety in Pets

5/25/2023

2 Comments

 
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Our furry friends bring us joy, companionship, and unconditional love (and if you have a Golden, lots of fur). However, just like humans, pets can also experience stress and anxiety that can be profound in some dogs and cats. Understanding the signs, causes, and ways to manage stress in our beloved companions is not only crucial for their well-being, but also for ours. EVERYTHING IS RELATED 

In this blog post you will learn the signs of stress and anxiety in pets, the signs of stress, how to manage stress and anxiety at home, and when to call the vet.  

Signs of Stress and Anxiety in Pets

Pets, whether dogs, cats, or other animals, can exhibit various signs of stress and anxiety.

One common indicator is a change in their behavior. For example, a typically friendly and outgoing pet may become withdrawn, hiding away or avoiding interactions with family members. or overly grumpy. On the other hand, some pets may become excessively clingy, seeking constant attention and reassurance.

Changes in appetite, such as decreased or increased eating, as well as vomiting and diarrhea, can also be signs of stress. Additionally, pets may exhibit destructive behaviors, such as excessive chewing, digging, or scratching, which can be a result of anxiety. Some pets can even pull out their hair, urinate and defecate inappropriately where and when they shouldn't, or lick themselves enough to cause sores.
​
​Needless to say unaddressed stress and anxiety in pets shortens lifespans, decreases quality of life (both theirs and yours!), and
(between veterinary bills and buying a new carpet because your cat urinated all over it multiple times, is expensive!

This blog post is intended to help you learn more about stress and anxiety in pets, including the causes, symptoms, how to manage it at home, and when to get the vet involved. 

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    Dr. Sarah Wooten is a small animal veterinarian, international speaker, author, and advocate for both pets and the people who love them. With over 20 years of experience in clinical practice, media, and continuing education, she makes veterinary medicine clear, credible, and never boring.  

    Dr. Sarah has been featured at top conferences, in industry publications, and in collaborations with leading and emerging pet brands.

    When she’s not working, she’s skiing or riding horses in the Colorado mountains and spending time with her family.

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Veterinary Authority. Regulatory-Aligned Messaging. 
​I work with brands through paid partnerships.
Veterinary content, claims review, spokesperson support, and advisory services for pet brands that need credible, compliant, conversion-aware communication. Most clients start with a single project or short advisory session.

Disclaimer + Privacy: The information on this site is for educational and promotional purposes only. It is not a substitute for professional veterinary advice, diagnosis, or treatment. Always consult your veterinarian regarding your pet’s health needs. We respect your privacy and will never sell or misuse your information. Read more here. 
  • Start Here
  • Brand Credibility & Advisory
    • Veterinary Brand Advisor
    • Content & Media Services
    • Pet Supplement Claims Review
    • Regulatory Messaging and Claims Review
    • Spokesperson Representation
  • About
    • Selected Publications
    • Speaking
  • Blog
  • Work with Dr. Sarah

© 2026 Dr. Sarah Wooten, DVM, CVJ | Veterinary Brand Credibility, Media & Content Expert

About · Speaking · Media · Blog · Work with Dr. Sarah

Based in Silverthorne, Colorado | [email protected]